Client case SharePeople

SharePeople: from customer to co-owner

 

SharePeople: from customer to co-owner

What if your customers are not customers, but co-owners?

 

 

That was the idea behind the founding of SharePeople - a cooperative in which 15,000 self-employed people help each other with incapacity for work. No insurer. No profit machine. But a network for and by entrepreneurs.

From day one, founder Cosmas Blaauw wanted his members not only to participate, but also to share. As co-owners.

But how do you distribute shares among hundreds of customers, without chaos?

Eyevestor offered the answer: a digital platform that makes ownership accessible, scalable and transparent. No notary, no spreadsheets - just well organized.

“This is much simpler to distribute those shares among a lot of people.”

And with results:

✔️ Customers became co-owners.

✔️ The first investor (Startupbootcamp) was bought out.

✔️ The cooperative remained 100% in the hands of the people it was intended for.

But it doesn't stop there.

"I'm also very busy: how can I make my first employees more owners?"

Employee participation works. And in a labor market where talent has a choice, participation is more important than a job title.

"That's the only way I can beat big employers."

With Eyevestor, SharePeople takes the step from customer and colleague to co-owner - and thus builds sustainable growth, supported by the people who make it.

👇🏼 See how ownership is really shared here.